The Rubik will be an iconic addition to the Cape Town skyline, aiming to be completed in 2023. The modern development will host a mix of residential and commercial tenants. We positioned The Rubik, as a development that is designed to inspire. Marketing material aims to communicate the benefit of living and working within an inspiring space.
Abnormal proudly devised the development communications strategy, brand design, illustration work as well as packaging, web design and copywriting to launch the development as well as maintain its communications on social media and other media channels.
